Show customers you care

A drink bottle label with nutritional information can help consumers to lead healthier, longer lives. Since customers are more invested than ever before in nutritional information, many people opt for more nutritious alternatives and should be made aware of the nutrition and dietary information of all beverage items they purchase.

Aside from their health, there are many other reasons why consumers require dietary information. For example, their own or strict belief – consequently, a few people decide not to eat certain items, so they have to effectively recognise any ingredients they would prefer to evade.

They also have specific dietary requirements, not only because they want to avoid unhealthy beverages but because the product might have potentially harmful side effects. This is crucial for those who intolerant or allergic to certain types of beverage. With a drink bottle label, you can show your customers that you care about their medical conditions, and you’re meeting the needs of individuals who want to know the specific content of certain beverage components.

Helps choose between products

If you’re running a beverage business, drink bottle labels can help your customers choose between products and keep a check on the amount of beverages you’re eating that are high in fat, salt and added sugars. Most pre-packed beverages have a nutrition label on the back or side of the packaging. These labels include information in energy in kilojoules (kJ) and kilocalories (kcal), usually referred to as calories. They also add more information about fat, saturates (saturated fat), carbohydrates, sugars, proteins, and salt. You can use packaging labels to show your customers that your products are good for their health.

Reference intakes

With drink bottle labels for your products, you can provide your customers with information on how a particular beverage or drink product fits into their daily recommended diet. Reference intakes are guidelines about the approximate amount of particular nutrients and energy required for a healthy diet.

Ingredients list

For those companies that retail pre-packaged beverage products, having a list of ingredients on the packaging or a printed label is very important. The ingredients list can help customers work out how healthy the product is. Ingredients are listed in order of weight, so the main ingredients in the packaged beverage always comes first. That means that if the first few ingredients are high-fat ingredients, then the beverage in question is a high-fat beverage.

Provide standard for a product

In some cases, this is a legal requirement: for example, products must be quality approved. Depending on the product, independent assessment may be required before you are allowed to claim that your beverages comply with the standards. You should take advice on the requirements for products you manufacture or distribute.

Even where it is not legally required, you may choose to label your product with details of standards it meets for commercial reasons. Any such labelling must not be misleading: for example, you must not falsely claim that your product meets a standard.

Drinks labels are vital. Not only is it a legal requirement if you’re a beverage producer but also helps consumers make informed decisions when purchasing beverages and informs them to store and use the beverage they’ve purchased safely. Whether you supply restaurants or supermarkets with drinks, the requirements are the same. Therefore, it’s important you understand your responsibilities and why beverage packaging is important. As a producer, you are legally required to appropriately label all your products. Failing to adhere to this can lead to severe consequences. The rest of this article have explained why the label requirements are important and how they help consumers to choose their goods.